In general Keep It Simple (KIS) is an overriding principle when dealing with agents.
Simple is good. Simple products/services are always best for sales agents. Agents tend to work best with simple products and arrangements.
Complexity can kill! If you have a complex offering, then try to rationalise it as much as possible. Once an agent has achieved some success (and therefore gained confidence), you might consider broadening the range. Complex situations often require a lot of training, which is not usually popular with agents as it takes them away from selling (or home) for long periods. Complex situations may also require an unrealistic share of the agent’s ‘brain space’. If the range is too wide or product/service too complex to start with, the agent may not remember enough of the essential facts to make an effective sales presentation. Remember that the agent has several other principals’ product ranges, policies, prices, etc. to remember too. Also the offering of the option to be an introducer may further reduce the problems of complexity.